Turning your DIY frustration
into a

"Wowww,
that's so me!"

BRAND

FOR FEMALE LED BUSINESSES, SOLOPRENEURS AND GROWING SMALL BUSINNESES 

Branding &

graphic design

that position 
your story, expertise and worth.

EXPLORE

What you'll find here

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Does this sound like you?

Signs you’re ready to level up your 

 brand & visuals

You want to target women - without the girly clichés and stereoptypes

I create visuals that position you as an expert, without relying on pink fluff or corporate sameness

Timless visuals that reflect your uniqeness

You don’t want to look like everyone else in your industry.

You don’t have to blend in to be taken seriously.

I help you show your true self through your brand – without chasing trends or copying everyone else.

Strategic visuals that still make sense a year from now and position your uniqueness as something worth paying for.

The quality of your work has outgrown your visuals

Your brand shouldn’t just show where you started – it should reflect where you are going.

An outdated brand can cost you clients and hold you back from charging your true worth.

I refine what works, remove what doesn’t, and design visuals that help you step into your next level and charge what your expertise is truly worth.

BEFORE

Client’s DIY logo

AFTER

logo update

You’re ready to level up and move beyond the one-(wo)man show.

Say goodbye to your DIY era and free your time and headspace for what truly matters – your business and your life outside of it.

You build your business.

I build your visuals.

Together, we make it shine.

If any of this resonated or had you nodding along, keep reading to see how I transformed messy ideas and DIY frustrations into a polished brand that works.

branding & graphic design

Services

Whether you’re building your brand from the ground up or giving it a refresh, I help you achieve that “Wow, that’s so me!” feeling.

You can choose one of my pre-made branding packages, or we can chat about what would make the biggest difference in your business and build something tailored just for you.

All share the same style and vibe – working together to make your offer clear to the clients you actually want.

Every touchpoint from the little details like business cards and pricelists to big impact pieces like storefront decoration and signage – everything designed to reflect your brand and earn your clients’ trust.

Can’t see exactly what you need? This isn’t everything. Feel free to reach out and tell me more about your project.

testimonials

what i could bring to your business

Branding

Branding from scratch​

You’ve just launched your business and want to shine from day one, without the stress of DIY and second-guessing. Or you’re ready to leave your old visuals behind and step into a fresh, standout look that finally feels like you.

You already have a logo and visuals in place, and now you need branded materials that follow the same style. Whether you’re launching new services, introducing new products, or showing up in new marketing spaces, you want every touchpoint to feel aligned and unmistakably you.

You DIY’d your visuals or had some help in the early days, and it worked perfectly back then. But your business has grown, and your branding now feels a little outdated or generic. You’re ready for a glow-up without losing its vibe, soul, or starting to look like everyone else.

Graphic design service

Web & Social​

A website that tells your brand’s story

Instagram and Facepook posts and templates

Instagram highlight covers and story backgrounds that elevate your profile

Online ads for your website and socials

Freebies & digital PDFs designed to attract new followers and grow your audience

Stunning presentations that support your workshops, pitches, or client sessions

Branded guides and welcome kits that impress your clients from the very first moment

Custom email signatures that make every message feel professional and on-brand

Business cards that leave a lasting first impression

Storefront décor and signage that turns heads and brings customers in

Flyers & brochures that speak for your brand

Loyalty cards & thank-you cards that strengthen customer relationships

Event banners that make your business stand out instantly

portfolio

MY WORKS

Click on the covers to explore the story behind each design and see what we could create for your business

Your story

could be next.

meet the designer

About me

Hi, I'm Eva

the heart and mind behind pure design

Before becoming a designer, I wore many hats — from project management to marketing and advertising. Each role gave me a new perspective, but one skill connected them all: empathy. I’ve always had an ability to understand not just what people say, but what they truly mean and need. Combined with a proactive approach, this means I don’t just deliver what’s asked for — I look ahead and offer what will truly make a difference. You can expect the same care, intuition, and attention to detail throughout our design process.

Working in creative agencies taught me how to think strategically and develop strong concepts, while my business background shaped the way I understand marketing and sales psychology. Design became the space where I could bring those worlds together — strategy and intuition, business and beauty — to create visuals that not only look beautiful but feel authentic and help your brand grow with confidence.

Working with me feels like having a designer and a trusted guide by your side. We’ll shape your ideas — whether clear or still unfolding — into a brand that feels completely you. I’ll lead you through a clear, step-by-step process, so you always know what’s happening next. We’ll also discuss how we like to communicate making sure our boundaries and expectations align. You deserve a creative process where the journey feels just as enjoyable as the result.

have a question or ready to start?

Let's talk!

Pick the communication style that suits you best, tell me a little about your business — and how I can support you.

Get in touch